Marketing & Engagement Coordinator
Live4Lali
Women, trans, gender non-conforming and queer folks, Black, Indigenous, People of Color (BIPOC), and individuals with disabilities are encouraged to apply. Live4Lali is an equal opportunity employer and does not discriminate by race, age, sex, gender identity, gender expression, national origin, sexual orientation, or disability in its procedures and policies. Live4Lali is an Equal Employment Opportunity employer and complies with the Illinois Human Rights Act. We do not discriminate on the basis of any protected status and provide reasonable accommodations as required by law
Involvement in the criminal justice system is not an automatic disqualifier.
About the Opioid Crisis
Substance use disorder continues to be a devastating public health crisis. Americans die from drug overdoses at a rate of roughly 210 to 300 people per day. In 2023, there were 105,007 total drug overdose deaths in the United States. In Illinois, 3052 residents died from an accidental drug overdose in 2023, which is more than twice the number of fatal motor vehicle accidents and more than twice the number of homicides. The increase in the number of fatalities is attributed to the rise of synthetic opioids, such as fentanyl. Since 2013, synthetic opioid deaths in Illinois have increased 3,341%.
Live4Lali has been serving suburban Chicagoland for nearly sixteen years providing critical prevention, education, treatment access, support programs, community solutions-building initiatives, harm reduction, and overdose prevention services to decrease the devastating toll of the opioid epidemic. Live4Lali’s mission is to reduce stigma and prevent substance use disorder among individuals, families, and communities, and minimize the overall health, legal and social harms associated with substance use.
Position Overview
The Marketing and Communications Coordinator will support the Executive Director in developing and delivering effective communications for building awareness, fundraising, and donor engagement campaigns with the goals of increasing revenue and philanthropic support, education campaigns, growing programming participation through targeted and segmented email communications, newsletters, website updates and social media posts. This position provides brand management support and marketing programs promotion of the organization’s advocacy and thought leadership, extending its reach, and cultivating supporters, building awareness of its programs and services, and complementing ongoing fundraising activities. This is a full-time position reporting to the Executive Director.
Core Responsibilities & Responsibilities
– Manage and maintain the organization’s digital presence, including the website, content updates, SEO optimization, and upkeep of the event calendar.
– Develop, schedule, and manage content across all organizational social media platforms to maximize reach, consistency, and engagement.
– Serve as the primary administrator of the organization’s CRM, Bloomerang, ensuring accurate, timely, and consistent entry and maintenance of donor and constituent data.
– Update donor records regularly, including gifts, engagement activities, communications, and segmentation fields, ensuring data integrity and usability for reporting and outreach.
– Regularly attend Bloomerang meetings, trainings, and educational sessions to strengthen system utilization and best practices.
– Develop, execute, and analyze donor and community email campaigns using Bloomerang, including audience segmentation, messaging strategy, and performance evaluation.
– Maintain ongoing communication with donors and supporters through email campaigns, newsletters, acknowledgments, and targeted outreach.
– Create, execute, and evaluate fundraising, engagement, and awareness campaigns, utilizing segmented audiences and data-driven insights.
– Pull and prepare reports from Bloomerang for internal leadership, fundraising efforts, and funder reporting as needed.
– Create, update, and revise presentations, marketing materials, educational campaigns, PSAs, and program-specific content.
– Design flyers and promotional materials to support program outreach and events
– Develop and maintain a monthly newsletter in collaboration with the Executive Director.
– Develop and produce the organization’s annual report in collaboration with the Executive Director and leadership team.
– Maintain and manage an internal content calendar coordinating website updates, social media posts, email campaigns, and key organizational communications.
– Develop and deliver regular KPI and engagement reports focused on donor engagement, campaign performance, and audience growth.
– Research and analyze marketing and nonprofit sector trends to inform engagement strategies and campaign development.
– Manage the organization’s merchandise store, including product updates and coordination as needed.
– Ensure consistency, accuracy, and alignment of brand messaging across all platforms and materials.
– Proofread and edit external communications to ensure clarity, professionalism, and brand consistency.
– Provide marketing and communications support for organizational strategic initiatives.
– Collaborate with the fundraising committee, board of directors, and staff to support fundraising and donor engagement efforts.
– Perform other duties as assigned to support organizational goals and mission.
Desired Qualifications
– Strong working knowledge of social media platforms (Facebook, Instagram, YouTube, TikTok, X, LinkedIn) and management platforms (Hootsuite, Loomly); skilled in synthesizing social media analytics including Google Analytics
– Proficiency in graphic design tools (Photoshop, Canva); email marketing platforms (MailChimp, Bloomerang)
– Adept at developing, maintaining and updating websites
– Knowledge of HTML and video editing software preferred
– Excellent writing, copy editing, and proofreading skills
– Strong attention to detail in spelling and grammar; familiarity with Grammarly a plus
– Ability to develop engaging web content and marketing materials
– Passionate about Live4Lali’s mission with knowledge of substance use disorder and the overdose crisis. Interest in authentic work with diverse communities and commitment to advancing anti-stigma efforts
– Self-motivated, goal-driven, and able to work both independently and as part of a team.
– Creative problem-solver with a “can-do” attitude
– Excellent interpersonal skills with cross-cultural sensitivity.
– Able to multitask and meet deadlines in a fast-paced environment
Work Environment and Schedule
The Marketing and Communications Coordinator position is a hybrid role with three on-site days per week. This role will require a commitment of 40 hours per week. Day and time commitments are open to some negotiation for the right candidate.
Compensation and Benefits
- Annual salary: $40,000 – $45,000
- Subsidized medical, dental, and vision insurance
- Generous PTO policy
- 401k retirement plan
How to Apply
Applicants should email a (1) cover letter, (2) resume, and (3) portfolio of previous marketing campaigns to [email protected]. Please use the subject line “Marketing and Engagement Coordinator”. Only electronic submissions will be accepted.